Assessment of Student Learning


Process of Assessment and Continuous Improvement


The College of Business Assessment Program is designed as a participatory and dynamic process that:

  • Is focused on student learning outcomes rather than teaching inputs
  • Engages all members of the faculty in analyzing and using data to confirm and improve teaching and learning. The assessment process is done as a collective endeavor with a spirit of inquiry and a focus on student learning. It is not punitive to either a particular member of the faculty or student.
  • Provides the data utilized to guide faculty in making educational and organizational improvement.
  • Demonstrates accountability to College of Business stakeholders.

Assessment Process

The assessment process is cyclical in nature and includes:

  • Development of program goals and objectives in alignment with the overall COB mission
  • Evaluation of student achievement of core program objectives; direct and indirect measures are used throughout each program
  • Collection and analysis of data for the identification of trends, program strengths and areas for improvement.
  • Problem identification and action planning that results in revision of program content, sequence or delivery as necessary.

On occasion it may also be appropriate to revise core program goals as well as departmental missions based on external stakeholder input.

The assessment process itself is also subject to review and revision as a mechanism to improve its effectiveness so that data collected is meaningful, actions resulting from the process have impact and the process is efficient.

Assessment Oversight

All assessment activities are supervised by the Curriculum and Assessment committee.  The committee functions to:

  • Define assessment mechanisms and develop data collection mechanisms-these may be derived from formal university or accreditation recommendations, faculty observations of student achievement in particular courses, student or graduate feedback.
  • Review assessment data and present data to the College and Campus Assessment Committee-development of a report which shares data and shows trends over time.
  • Make recommendations for curricular or process changes
  • Periodically review and improve the assessment process over time.

Outcome measurements

Current mechanisms in place to assess student learning outcomes:

Direct measurement via capstone courses-integrated projects as well as a cumulative examination over key concept areas as follows:

Business Program

  • GBI 301 International Business
    CESim-simulation integrating key business processes into a global strategy
  • GBG405 Organizational Strategy
    quantitative analysis quiz
    comprehensive exam covering core areas (implementation Spring 2010)

Organizational Leadership Program

  • OLS 494 Organizational Policy
    comprehensive experiential capstone project
    comprehensive exam (under revision to reflect core curriculum changes in Fall 2009)

Human Resources Program

  • OLS 494 Organizational Policy
    comprehensive experiential capstone project
    comprehensive exam covering five core competencies of human resource practice

Indirect measurement via graduate surveys – the invitation to participate in a web-based survey, is sent to graduates of business and organizational leadership programs at least 6 months after graduation.

Annual Reports